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流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程
時(shí)間:2019-05-09 15:28:25
文章發(fā)布:李陽
原創(chuàng)作者:未知
來源:互聯(lián)網(wǎng)

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

設(shè)計(jì)流程能讓你自信滿滿地進(jìn)行創(chuàng)新,因?yàn)閯?chuàng)意的萌芽和演化是有跡可循的。下面,我依據(jù)自己職業(yè)生涯的親身經(jīng)歷,整理出10條改善設(shè)計(jì)流程的建議。

身為用戶體驗(yàn)設(shè)計(jì)師,回歸對(duì)藝術(shù)設(shè)計(jì)的熱愛非常重要。尤其是當(dāng)你尋找創(chuàng)意的時(shí)候。

原因有很多?;蛟S是我們工作節(jié)奏太快強(qiáng)度太高,精疲力竭。也可能是你身處一個(gè)抑制創(chuàng)意的環(huán)境,每天要與眾多阻力抗?fàn)帯R部赡苣悴恢挥X就成了一個(gè)循規(guī)蹈矩的執(zhí)行者,一遍遍重復(fù)同樣的工作?;蛘邇H僅是你感到厭倦了。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

你的流程不應(yīng)該一成不變,每個(gè)項(xiàng)目都有其約束。無論是資源還是技能,你的設(shè)計(jì)流程都必須隨著這些實(shí)實(shí)在在的制約而改變。


1. 尋找解決方案之前,先確定問題

愛因斯坦說過:“如果我有一小時(shí)來解決問題,我會(huì)花55分鐘思考問題,5分鐘思考解決方法。”

許多設(shè)計(jì)師都犯了致命錯(cuò)誤,認(rèn)為問題是顯而易見的。多數(shù)時(shí)候,表面問題僅僅是根本問題的一種表現(xiàn)。找到真正的問題時(shí)你一定會(huì)有所覺悟,因?yàn)樗瑫r(shí)會(huì)解決許多其他問題。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

牢記一點(diǎn),首先要確保你在設(shè)計(jì)正確的產(chǎn)品,然后才是正確地設(shè)計(jì)產(chǎn)品。


2. 對(duì)用戶了如指掌

有個(gè)開發(fā)者曾經(jīng)告訴我,她正在為“每個(gè)人”打造一款產(chǎn)品。這對(duì)于批量生產(chǎn)或許說得通,但如果不能精確指定某一類用戶,就無法創(chuàng)造有意義的用戶場景。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

沒有有意義的用戶場景,就不知道你的MVP(簡形態(tài)產(chǎn)品)是什么,也不知道如何建立產(chǎn)品計(jì)劃與策略。所有的產(chǎn)品都致力于解決某些微不足道的問題,對(duì)于需要它的人而言,這就簡單易懂。

發(fā)起用戶調(diào)研,創(chuàng)建人物角色,開始制定用戶情景與流程。任何能給用戶留下更深刻印象的手段,都有助于將設(shè)計(jì)推向成功。


3. 思考極端的解決方案

暫時(shí)逃離創(chuàng)意的困境,也是設(shè)計(jì)的樂趣之一。天馬行空的機(jī)會(huì)總是值得歌頌。

打破慣例恰恰對(duì)它有益。跳出單一策略思考,將用戶一天的生活寫在故事板上,看看有哪些可能發(fā)生的接觸。撇開草稿,自由發(fā)揮。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

別在這上面花上數(shù)周時(shí)間(除非你時(shí)間充足),但是一次創(chuàng)意的停歇能將你的潛意識(shí)與要解決的問題聯(lián)系起來。

在你的行業(yè)外尋找靈感,設(shè)計(jì)方案的有效(及創(chuàng)意)會(huì)出乎你意料。


4. 設(shè)計(jì)之前,建立一個(gè)假設(shè)進(jìn)行測試

假設(shè)提供了一條尋找真理的道路。每個(gè)設(shè)計(jì)都要構(gòu)建在某種堅(jiān)實(shí)的基礎(chǔ)上。

把它想成是論文的論點(diǎn),這就是設(shè)計(jì)的核心。早在開發(fā)工作之前,這里就是用戶情景演繹的地方。

盡可能多地頭腦風(fēng)暴各種情景,與你的團(tuán)隊(duì)在白板上分享。進(jìn)行設(shè)計(jì)工作室練習(xí),讓參與者畫出他們完成特定任務(wù)的方案。你得持續(xù)探索(并且迭代)你的假設(shè),這是設(shè)計(jì)中的第一步。

需要一套有用的框架流程,請(qǐng)看Maximilian Wambach(Ebay的交互設(shè)計(jì))的方法。“如果[動(dòng)作]那么[結(jié)果],因?yàn)閇用戶有需求/遇到問題]”這樣的思維模式極其有用。


5. 就極好方案與不同人探討

如果你的設(shè)計(jì)是可靠的,那就要能經(jīng)得起批評(píng)與討論。來自不同背景、有不同經(jīng)歷的人,能為你指引更好的方案。

可以考慮成立一個(gè)利益相關(guān)者的智囊團(tuán),讓他們分享各自獨(dú)特的視角,為你的設(shè)計(jì)提供改善建議。與你的設(shè)計(jì)主管一起,確保產(chǎn)品團(tuán)隊(duì)仍然有決定權(quán),否則你就會(huì)落入群眾設(shè)計(jì)的陷阱。


6. 寫文檔創(chuàng)建一則故事

產(chǎn)出一份講述故事的文檔。你設(shè)定的人物角色是其性格的縮影。使用場景是熒屏展示的關(guān)鍵部分,線框圖是舞臺(tái),操作流程和用戶流程是編舞,UI組件集則是舞臺(tái)設(shè)計(jì)。

所有相關(guān)元素都相互交融。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

文檔往往被忽略了,因?yàn)樗狈Νh(huán)境。把你的設(shè)計(jì)資源與產(chǎn)出當(dāng)成拼圖,相互獨(dú)立時(shí)價(jià)值甚微,拼接起來卻成為一幅講述故事的好畫面。

不要視野狹隘,過分沉迷于優(yōu)化某一項(xiàng)設(shè)計(jì)文檔。相反,要確保每份文檔之間的關(guān)聯(lián)簡單易懂。

精簡那些無法推動(dòng)設(shè)計(jì)前行的文檔。如果文檔沒有用,就沒有必要?jiǎng)?chuàng)建它。


7. 在紙上設(shè)計(jì)與測試

任何階段都可以進(jìn)行快速的紙上原型設(shè)計(jì),而且這對(duì)設(shè)計(jì)決策總有幫助。

給自己或團(tuán)隊(duì)一定時(shí)間來迅速迭代創(chuàng)意。設(shè)計(jì)一旦以像素形式出現(xiàn),就很容易對(duì)其過分依賴。而在紙上繪制原型能讓你的大腦不斷探索可能性。

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

繪制草圖有利于探索創(chuàng)意,然后召集3-5人進(jìn)行一場迅速的非正式可用性測試。

一旦想到你認(rèn)為可靠的設(shè)計(jì),通過虛擬的操作流程對(duì)它進(jìn)行測試。找個(gè)伙伴一起推演各種不同使用場景,你們可以相互提醒,避免遺漏和潛在的錯(cuò)誤。一旦你的伙伴理解了這套設(shè)計(jì)的作用,在可用性測試過程中,他就能扮演“人肉計(jì)算機(jī)”的角色操作這些紙上原型。


8. 將產(chǎn)出物貼在墻上

在墻上貼大量的便簽可能是陳詞濫調(diào)了,但這么做確有非常正當(dāng)?shù)睦碛伞?/p>

流程大過天!10條技巧幫你打造更聰明的設(shè)計(jì)流程-藝源科技

想想所有那些偵探劇。當(dāng)偵探在探案時(shí),墻壁就會(huì)變成犯罪地圖。所有的證人與嫌犯,都與收集來的證據(jù)一起展示在上面。

為特定用戶設(shè)計(jì)時(shí),也會(huì)發(fā)生同樣的事情。就像偵探一樣,用戶體驗(yàn)設(shè)計(jì)師需要定位問題與用戶之間的關(guān)聯(lián),然后將它直接連接到解決方案上。這些實(shí)際產(chǎn)出物不是用來展示的。團(tuán)隊(duì)有一個(gè)分享的地方,任何時(shí)間都能查看,有助于將用戶體驗(yàn)方法灌輸進(jìn)每一個(gè)人的工作流程。


9. 創(chuàng)建低保真原型用于測試

低保真原型可以用基本的HTML、Keynote、PPT、剪紙、故事板、和特定的原型工具來創(chuàng)建。

一旦進(jìn)入開發(fā)階段,某些限制總是不可避免(瀏覽器兼容性、網(wǎng)站性能等等)。在開發(fā)之前驗(yàn)證你的設(shè)計(jì),因?yàn)樗芨玫爻尸F(xiàn)用戶故事,使開發(fā)者們充分感受與理解。

低保真原型可以讓你連接多個(gè)線框圖,創(chuàng)建完整流程。這樣一來,你就能測試這套流程的有效性,而不僅僅是用戶在屏幕上看到的各種元素。可以以此驗(yàn)證交互的次序?qū)τ脩羰欠裼行А?/p>


10. 協(xié)作創(chuàng)造

設(shè)計(jì)師不是孤島。人們往往獨(dú)自工作太長時(shí)間。

就像配對(duì)編程已經(jīng)被證明能夠減少技術(shù)錯(cuò)誤(因?yàn)槿撕苋菀紫萑氪a盲區(qū)),嘗試Cooper的配對(duì)設(shè)計(jì)的技巧,能夠更好地分析和迭代。與其他人一起工作,能夠產(chǎn)生自我提升的動(dòng)機(jī),營造團(tuán)隊(duì)工作的感覺,在生產(chǎn)力與分享精神之間找到平衡。

認(rèn)為只有與其他人隔離開才能做出好的設(shè)計(jì),這是相當(dāng)守舊的想法。這個(gè)想法就像辦公室吸煙一樣已經(jīng)不合時(shí)宜。

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