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【網(wǎng)站建設】企業(yè)品牌建設，你需要知道四點
時間：2018-09-07 14:24:37
文章發(fā)布：杜凱
原創(chuàng)作者：未知
來源：未知

　　一、企業(yè)品牌網(wǎng)站是否有單獨策劃。

　　不管什么類型的網(wǎng)站，只要您想網(wǎng)站發(fā)揮作用，宣傳品牌，銷售產(chǎn)品，那就得重視營銷策劃，做策劃也是為了更好的吸引用戶，結合企業(yè)的目標客戶，企業(yè)優(yōu)勢與行業(yè)特色，核心產(chǎn)品及其賣點，企業(yè)的品牌形象，完善的售后服務，把用戶想要看的內(nèi)容向用戶展示出來，這樣才能幫助網(wǎng)站提高詢盤，全方位的宣傳企業(yè)品牌。

　　二、了解企業(yè)品牌網(wǎng)站的制作流程。

　　一個優(yōu)秀的網(wǎng)站建設公司，必定有一套完善的品牌網(wǎng)站制作流程，通過流程可以看到建站公司的制作效率，團隊實力以及網(wǎng)站的制作效果，市面很多建站公司，制作流程簡單，制作團隊基本都是1-2個人，網(wǎng)站制作也不需要企業(yè)參與，別說前期會有策劃方案，企業(yè)參與網(wǎng)站制作的權利也沒有，那這樣制作出來的網(wǎng)站，很難啟到幫助企業(yè)解決網(wǎng)絡營銷問題。

　　三、品牌網(wǎng)站建設的收費要清楚。

　　每一家建站公司都有自己的收費標準，在這競爭激烈的市場中，很多建站公司為了吸引企業(yè)，做價格營銷，以低價吸引企業(yè)關注，以低價格簽訂合同，只要合同簽訂付了款，后面就任由企業(yè)宰割，很多建站公司玩文字游戲，網(wǎng)站制作過程中不讓企業(yè)參與，有的也會讓企業(yè)參與，參與過程中，企業(yè)給予的建議不一定會采納，采納了更改了，增加了某類的功能，那就涉及到收費，很多的隱形消費，所以這一點企業(yè)一定要清楚，是一次性費用，還是會其他的收費，合同里面一定要寫清楚。

　　四、品牌網(wǎng)站后臺是否獨立開發(fā)。

　　隨著互聯(lián)網(wǎng)的普及以及技術的升級，互聯(lián)網(wǎng)黑客越來越多，稍微不注意就網(wǎng)站就被掛碼，很多企業(yè)網(wǎng)站因為采用的模板后臺系統(tǒng)、開源系統(tǒng)，結果導致網(wǎng)站頻頻被掛碼，開源程序、模板程序漏洞多，安全系數(shù)低，也不符合網(wǎng)站優(yōu)化需求，所以企業(yè)在合作之前，一定要清楚建站公司的后臺程序，是否開源，不開源的封閉式更好，安全系數(shù)高很多，并且是根據(jù)搜索引擎優(yōu)化規(guī)則定制，用戶體驗更好，利于提升關鍵詞排名。

　　總之，企業(yè)做品牌網(wǎng)站建設選擇建站公司很重要，千萬不要但看價格，一定要多方面、多維度的去了解建站公司背后的實力，品牌網(wǎng)站不像普通網(wǎng)站那么簡單，如果隨便選擇一家建站公司，直接為你套個模板，這樣的網(wǎng)站對于企業(yè)的影響得有多大，所以要重視品牌網(wǎng)站建設公司的選擇，重視企業(yè)品牌網(wǎng)站的質(zhì)量，這樣才能完美的塑造企業(yè)的品牌形象及知名度。


小程序開發(fā)
標簽： 企業(yè)品牌建設
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