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已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？
時(shí)間：2019-03-09 09:49:16
文章發(fā)布：李陽
原創(chuàng)作者：未知
來源：互聯(lián)網(wǎng)

已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


當(dāng)一種設(shè)計(jì)技巧或者設(shè)計(jì)手法趨近于成熟的時(shí)候，我們常?？梢钥偨Y(jié)出足夠完整的更佳實(shí)踐了。在這個(gè)移動(dòng)端逐步占據(jù)主導(dǎo)而桌面端設(shè)備仍然主導(dǎo)生產(chǎn)力的時(shí)代，強(qiáng)調(diào)同時(shí)兼顧兩大平臺(tái)的設(shè)計(jì)，是自然而然的事情。對(duì)于許多人而言，在桌面端和移動(dòng)端上來回切換是一件非常平常的事情，設(shè)計(jì)師需要讓設(shè)計(jì)兼容不同屏幕，而卡片式設(shè)計(jì)，正是這種語境下誕生，并且蓬勃發(fā)展到了今天。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


無論主推卡片式設(shè)計(jì)的Android，還是卡片化元素越來越多的iOS，又或者是將卡片元素玩的得爐火純青的 Facebook、Twitter 等巨頭，我們可以清晰地看到卡片式設(shè)計(jì)的普及和巨大的能量。它足夠整潔，有著良好的參與感，能夠更好地組織內(nèi)容，易于擴(kuò)展且非常靈活。


同時(shí)，諸多的優(yōu)勢(shì)和可能性也意味著，你想要設(shè)計(jì)出體驗(yàn)足夠好的卡片元素，需要有足夠好的策略和審慎的構(gòu)思，否則，你的設(shè)計(jì)很可能是個(gè)失敗的產(chǎn)物。


先說說卡片式設(shè)計(jì)本身


在真正開始探討卡片式設(shè)計(jì)的更佳實(shí)踐之前，我們還是需要梳理一下卡片式設(shè)計(jì)的基本概念和它的優(yōu)勢(shì)。


UI中的卡片借用了現(xiàn)實(shí)世界中的卡片的特征和概念。通常UI中的卡片是矩形的，其中承載圖像、文本、鏈接、按鈕等不同元素?？ㄆ侨萜鳎峭ǔＲ粋€(gè)卡片中會(huì)集中承載一種或以一種元素為核心的一小組元素。不同的元素在不同的卡片中各司其職，不同的卡片組合到一起，構(gòu)成功能性的頁面，或者組合。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技

典型的卡片結(jié)構(gòu)


例如在一個(gè)電商網(wǎng)站中，設(shè)計(jì)師會(huì)使用卡片來承載類目列表，在設(shè)計(jì)媒體中，卡片被用來承載用戶發(fā)出的一條條內(nèi)容，在新聞?lì)惥W(wǎng)站中，卡片則常常拿來承載不同的新聞。


卡片的優(yōu)勢(shì)也很明顯：


承載著不同元素的卡片有著千變?nèi)f化的玩法，適合用來展示尺寸不同，屬性不同的各種元素。


  • 響應(yīng)性：卡片移動(dòng)端屏幕當(dāng)中顯示效果頗為精美，移動(dòng)端需要流暢而靈活的布局，這一點(diǎn)卡片非常合適?？ㄆ沟貌季指鼮殪`活，三個(gè)卡片在桌面上可以顯示為并排的3列，在移動(dòng)端上可以縱向拍成1列，這兩種布局都能貼合用戶的閱讀習(xí)慣。

  • 組織性：卡片可以將不同類型的元素有效地組織到一起，無論是圖片、視頻、文本還是CTA按鈕，由于卡片本身的靈活性，設(shè)計(jì)師可以靈活地、有針對(duì)性地調(diào)整每一個(gè)元素而不用擔(dān)心影響其他的的元素。卡片構(gòu)建出統(tǒng)一的用戶模式，使得用戶可以更好地、快速地完成任務(wù)。

  • 極簡(jiǎn)：極簡(jiǎn)主義的設(shè)計(jì)是目前主流，也是流行的設(shè)計(jì)風(fēng)格。極簡(jiǎn)主義風(fēng)格下用戶更容易理解內(nèi)容，外觀上也更為優(yōu)雅。卡片式設(shè)計(jì)在精神上和極簡(jiǎn)主義相通。


卡片式設(shè)計(jì)更佳實(shí)踐


有目的地使用卡片


雖然卡片在UI設(shè)計(jì)中功能強(qiáng)大，但是不要僅僅為了用而用。絕大多數(shù)設(shè)計(jì)師是為了利用卡片本身的強(qiáng)大組織性才采用這一設(shè)計(jì)元素。


當(dāng)你的UI中有大量不同類型的元素，諸如圖片、文本、列表、CTA按鈕等，你需要借助卡片來整合。

所承載的元素展示的長(zhǎng)度可變

用戶不用考慮各種元素之間的尺寸差別

需要承載某些交互，比如輸入框、按鈕和鏈接等


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


保持簡(jiǎn)約


每個(gè)卡片承載一種元素，執(zhí)行一個(gè)任務(wù)。各種不同的元素通常不應(yīng)該混雜在一起，不同的卡片將它們分散開來，讓它們互補(bǔ)干擾。如果同時(shí)需要不同屬性的內(nèi)容共同完成一個(gè)任務(wù)，那么要讓它們靠在一起，多卡片協(xié)同。限制卡片中文本的數(shù)量，盡量不要添加段落。


引導(dǎo)用戶關(guān)注更重要的信息或操作


善用卡片的層次結(jié)構(gòu)，突出關(guān)鍵內(nèi)容和信息。例如將承載管家信息的卡片放在頂部，還可以使用排版來突出關(guān)鍵的信息和交互。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


精心選圖


圖片是UI當(dāng)中視覺化元素的代表，它能讓界面吸引人，也能讓卡片脫穎而出。但是不是圖片素質(zhì)越好，對(duì)于UI就越好，圖片必須要傳達(dá)正確的信息，這是第一要?jiǎng)?wù)。圖片在卡片內(nèi)的位置，通常取決于它是主要內(nèi)容還是支撐性的內(nèi)容。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


支持微交互


卡片本身是交互式元素，卡片上的鏈接和按鈕可以指向更為詳細(xì)的信息，卡片內(nèi)自然也可以承載更為多樣的微交互。比如，將光標(biāo)懸停于卡片之上的時(shí)候，可以觸發(fā)顯示其他的內(nèi)容。

已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


支持手勢(shì)


移動(dòng)端設(shè)計(jì)當(dāng)中，手勢(shì)是主要的交互。手勢(shì)不僅具備可用性，而且有趣的手勢(shì)和交互能夠創(chuàng)造有趣和愉悅的體驗(yàn)。通過滑動(dòng)來移動(dòng)卡片，以及使用點(diǎn)擊、長(zhǎng)按來組織卡片，通過上下滑動(dòng)來關(guān)閉卡片，早在 webOS時(shí)代就已經(jīng)有了。不過，要讓整個(gè)手勢(shì)交互的邏輯順滑自恰，這樣才能讓體驗(yàn)無懈可擊。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


精心打磨


有創(chuàng)意的設(shè)計(jì)會(huì)讓人眼前一亮。尺寸合理、大小合適的高清圖片讓人賞心悅目。精心打磨的細(xì)節(jié)令人看著就舒服。你應(yīng)該盡量讓卡片給人快樂和愉悅的體驗(yàn)。


已然成熟的卡片式設(shè)計(jì)，遵循著怎樣的設(shè)計(jì)規(guī)則？-藝源科技


結(jié)語


卡片式設(shè)計(jì)如果能夠好好運(yùn)用，對(duì)于整個(gè)體驗(yàn)的效果是明顯而巨大的?，F(xiàn)如今的設(shè)計(jì)師已經(jīng)在卡片式設(shè)計(jì)上有了足夠深入的探討，多鉆研實(shí)例能夠讓你更好地掌握這一設(shè)計(jì)技巧。


本文轉(zhuǎn)自：http://www.uisdc.com/best-practices-designing-cards


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