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當(dāng)前位置： 首頁 > 售后 > 藝源智庫
整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計
時間：2019-04-15 15:20:23
文章發(fā)布：李陽
原創(chuàng)作者：未知
來源：互聯(lián)網(wǎng)

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我們現(xiàn)在越來越注重細(xì)節(jié)，小到加載動畫，大到界面配色。這些都會成為用戶吐槽的地方，一個不小心，你設(shè)計的東西讓用戶反感了，他們說不定就要和你的產(chǎn)品說拜拜了。所以今天我們要重點說說那些你以前覺得“不那么重要”的加載設(shè)計。

等待和加載動效幾乎是無處不在了。設(shè)計師和設(shè)計機構(gòu)都很清楚，加載動效幾乎是目前網(wǎng)站和APP設(shè)計中無法繞過且必須的組成部分，它們不僅是大勢所趨而且是打造優(yōu)秀用戶體驗的必須組件。

雖然目前很多產(chǎn)品將加載/等待動效作為強化用戶第一印象的組件，但是它的實際使用范疇遠不止于這一部分，在許多設(shè)計項目中，加載動效幾乎做到了無處不在。內(nèi)頁切換的時候可以用，組件加載的時候可以用，甚至幻燈片切換的時候也同樣可以用上。不僅如此，它還可以用承載數(shù)據(jù)加載的過程，呈現(xiàn)狀態(tài)改變的過程，填補崩潰或者出錯的頁面，它們承前啟后，將錯誤和等待轉(zhuǎn)化為令用戶愉悅的細(xì)節(jié)。

等待和加載動效中，常見的表現(xiàn)形式是進度條，但是許多設(shè)計師采用了更加有趣的表現(xiàn)手法，接下來我們一起來看看這些案例。

4:20 Dead Obies

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

加載動效并不一定非要用進度條，設(shè)計師在這個頁面中將LOADING這個詞的每個字母拆開，不斷復(fù)制來呈現(xiàn)加載過程，靜態(tài)的文字和動態(tài)的效果交錯，讓人在新鮮有趣的動畫中度過略顯漫長的加載過程。

NewsTech

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

充滿科技感的頁面設(shè)計為整個網(wǎng)站定下了基調(diào)，這種面向未來的設(shè)計手法在這個頁面中體現(xiàn)到更好，加載動效采用了各種數(shù)據(jù)加載的樣式，將等待過程變成了一個巨大的“WOW”。

Ferias Beach Park

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

這個Ferias海灘公園的頁面借由有趣的配色和動效傳達出歡快的情緒，加載動效中童趣盎然的設(shè)計也令人難忘。

Mad Max Fury Road

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

年度神作《Mad Max 4》本就是以突出的視覺設(shè)計而令人記住，所以它的官網(wǎng)在設(shè)計美學(xué)上也保持了一致性。加載動效中那個粗糙但古樸的LOGO也與整個電影風(fēng)格相呼應(yīng)，營造出躁動而個性十足的氛圍。

Panda Raid

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

網(wǎng)站的加載動效還是保持了進度條的基本設(shè)計，但是展現(xiàn)方式上借用了汽車的形象，加載速度不同的時候輪胎滾動的速率也不同，有趣、擬真也和網(wǎng)站主題貼合。

Wiser Digital

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

在加載過程中，設(shè)計師用經(jīng)典的游戲乒乓球來幫你填補等待的時間，雖然你無法參與到游戲當(dāng)中，但是這種情懷滿滿的加載動效給人印象非常深刻。

Tenfold Creative

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

為了填補等待的時間，設(shè)計師將朗朗上口的文字做成動效，在加載的時候用它們來與你進行互動。雖然許多文字是一閃而過，但是你可以在閱讀中度過這段時間。

Tham Nguyen

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

Tham Nguyen 是一位法國女設(shè)計師，她的個人網(wǎng)站中糅合了自然的情懷和女性的細(xì)膩，加載動畫采用了走路的小女孩兒，俏皮而有趣。

50m.space

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

和前面許多案例一樣，設(shè)計師采用了扁平風(fēng)的動態(tài)插畫來填補等待時間，強化整體風(fēng)格。

Madagence

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

其實這個加載動效看起來并不夠細(xì)膩，但是它充分運用了幾何圖形，四個簡單有趣的方格輪流變幻，值得學(xué)習(xí)。

Kajikenseiji

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

設(shè)計師在這個網(wǎng)頁中，使用的是吐著氣泡的魚來作為過度，古樸的文字強化了網(wǎng)站的品牌形象，簡單的色調(diào)和魚的形象也充滿了日系網(wǎng)站的獨特氣質(zhì)。

One Kichjoji

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

和之前的網(wǎng)站一樣，加載動效采用了單色的燈塔形象，簡單有趣但是也優(yōu)雅地呈現(xiàn)了品牌形象。

Interatction with Artificial Physics

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

這是一個精心設(shè)計的網(wǎng)站，強調(diào)人造和物理的屬性，這種兼顧自然和人工設(shè)計的特征也體現(xiàn)在加載動效上，四個相互運動的氣泡時大時小，看起來自然而混亂，但是仔細(xì)看你又仿佛能找到某種規(guī)律，這個有趣的過程中你會忘記時間的流動，直到網(wǎng)站加載完成。

Catch the Dragon

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

水波紋擴散一般的加載動效，在黑白色調(diào)之下，兼顧了自然的特征和科技的感覺，微妙的互補效應(yīng)和震動的效果令整個動效簡單而賞心悅目。

SLMF

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

大膽的排版和明顯的對比讓整個頁面給人沉穩(wěn)而舒服的感覺，用數(shù)字來呈現(xiàn)加載過程，字體隨著加載不透明度會逐步提升，讓人感受到過程的變化，簡單但是非常值得學(xué)習(xí)。

Zodiac

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

這個頁面的加載動效堪稱是夢幻級的，它不僅充滿藝術(shù)感，而且設(shè)計得整齊劃一，加上戲劇感十足的背景，兼顧美觀和技術(shù)的動效變化簡直是教科書一般的設(shè)計。

MTV Bump

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

打開頁面之后，鼠標(biāo)光標(biāo)變成了復(fù)古的沙漏造型，更讓人驚喜的是加載動畫是一個不停吞吐著彩虹色帶的MTV Logo，復(fù)古而有趣。

Y7K

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

Y7K的加載動效其實蠻討巧的，巨大的LOGO上疊加一個色彩豐富的視頻，漂亮而簡單。

The Happy Forecast

整點新鮮的！學(xué)學(xué)這些愛不釋手的加載動效設(shè)計-藝源科技

這個網(wǎng)站的動效設(shè)計手法并不鮮見，但是設(shè)計是不僅僅是添加了進度條那么簡單，他還用漸變的動態(tài)文字告訴用戶正在加載網(wǎng)站的哪個部分。時間很長，但并不無趣。

結(jié)語

動效設(shè)計是小伎倆，但是它在用戶體驗設(shè)計中的作用是不可估量的，它讓折磨人的等待變成了愉悅的消遣。動效設(shè)計是大勢所趨，加載/等待動效也是其中的重要組成部分，如果你熱衷于動效設(shè)計，不妨關(guān)注一下這個領(lǐng)域。

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